University of Michigan-Flint
Art direction & design, print & digital assets

This promotional brochure mailer was sent to community members and highlighted the university’s theatre and dance performances. Each performance consisted of print and digital assets. As one can see from the brochure, each performance graphic had its own specific design approach, and the challenge was to bring together the piece cohesively by using a muted color palette on one side that explained basic information, allowing a color explosion on the side that highlighted each performance.