University of Michigan-Flint
Design

From 2020 through 2021, I oversaw the complete transformation of the university website. From moving the entire website from the Drupal content management system to WordPress, as well as introducing a new design aesthetic designed around optimizing the user experience, the new website has gone from an average monthly traffic rate of 15,000 users to over 70,000 average users each month. The site now ranks higher in Google organic search, with SEO optimization taking place across the majority of the main websites to drive digital marketing strategy and achieve goals.